Saturday 15 September 2012

Role models

2) Role models



Lily allen argues that she's not a role model to society and she produces music because that's her job and that she doesn't want to be idolized and therefore wont alter her behaviour for her target audience and will do what she wants to do.
Geri Halliwell argues that the government need to approve of more positive role models for young females to idolize because of the increased rate of crime and drug use of people copying their idols such as Amy Winehouse and Lily allen who have both appeared at live concerts drunk and are openly shown within the media being drunk and on drugs.
I disagree with Lily allens argument that she's not a role model as choosing that career is going to make people look up to you because your'e in the media portraying a certain lifestyle to fans and younger generations looking up to her, meaning that its inevitable to not be a role model.
The government proposed that they want the media to promote positive role models for young women which intented to encourage teenagers to reach their full potential. It is shown that it is essential to young girls development to have a positive role model, and young girls out-perform boys throughout their teens however they fail to reach their potential and the government want to investigate into this from the way artitsts (teenage role models) are portrayed in the media and so the Government formed an 'approved group' of female role models. This was critiscied in the media as 'no youngster would be seen dead with a government approved role model' and would therefore mean the teenagers would rebel and go against these positive role models.
 I think it is important artists to be portrayed as positive role models as this will influence society.. however music videos are portraying more artists negatively (females as sex icons, partying and getting drunk or doing drugs and males as gangs and involved in crime) although there are some positive role models for example greenday who promote political awareness.

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